What Business Does Snoop Dogg Own

What Business Does Snoop Dogg Own?

What Business Does Snoop Dogg Own?

From his iconic rap career to his magnetic personality, Snoop Dogg has undoubtedly left an indelible mark on popular culture. But what many may not know is that the hip-hop legend has also ventured into various business endeavors beyond the music industry. With an entrepreneurial spirit and a keen eye for profitable opportunities, Snoop Dogg has built a diversified business empire. Let’s take a closer look at some of the businesses that he owns.

Cannabis Empire

One of Snoop Dogg’s most prominent business ventures is his involvement in the cannabis industry. With an unwavering passion for marijuana, he founded his own cannabis-focused media platform called Merry Jane in 2015. The platform acts as an online destination for cannabis enthusiasts, offering news, reviews, and lifestyle content.

Moreover, Snoop Dogg took advantage of the legalization of recreational marijuana in various states in the U.S. and launched his own cannabis brand called “Leafs by Snoop” in 2015. The brand offers a wide range of cannabis products, including flower, concentrates, and edibles, carefully curated by Snoop Dogg himself.

Through his cannabis empire, Snoop Dogg has positioned himself at the forefront of the industry, often referred to as the “Dopest CEO in the Game.”

Film and Television Production

In addition to his music career, Snoop Dogg has made a name for himself in the world of film and television. He has not only appeared in a number of movies and TV shows but has also taken on the role of a producer.

Snoop Dogg founded Snoopadelic Films in 2005, primarily focusing on producing low-budget films and documentaries. One of his notable contributions as a producer includes the critically acclaimed documentary “Reincarnated” (2012), which chronicles his own personal journey and transformation into Snoop Lion, exploring his interest in reggae music and Rastafari culture.

With his influence and creativity, Snoop Dogg continues to explore and expand his reach within the entertainment industry.

Product Endorsements and Collaborations

Beyond his direct business ventures, Snoop Dogg has also capitalized on his fame and persona by engaging in product endorsements and collaborations with various brands.

One of the notable collaborations is his partnership with Adidas. In 2011, Snoop Dogg collaborated with the sportswear giant to release a collection of footwear called “Snoop Dogg x Adidas Originals,” featuring unique designs inspired by his love for the West Coast lifestyle.

Furthermore, he has also endorsed a range of products, including Chrysler vehicles, Colt 45 malt liquor, and St. Ides Special Brew. Snoop Dogg’s ability to connect with diverse brands has proven to be a lucrative source of income, while enhancing his image as a cultural icon.

Virtual Reality

Recognizing the potential of virtual reality (VR) technology, Snoop Dogg joined forces with technology entrepreneur, Bobby Jones, to co-found a VR production company called “The Immersive.” The company specializes in creating immersive experiences that combine music, gaming, and virtual reality.

Through The Immersive, Snoop Dogg aims to redefine entertainment possibilities by delivering unique and immersive VR experiences to fans worldwide. This venture showcases his commitment to staying at the forefront of technological advancements and exploring new ways to engage with his audience.

Amber Kelley

Robert D. Queen is a hip-hop journalist and author from Los Angeles, California. He has written extensively on the genre, including books and articles on some of the most influential artists in the game. He has written for a variety of outlets, including XXL Magazine, Rolling Stone, and The Source. In addition to his writing, Robert has also appeared on various radio and television shows to discuss the genre and its importance. He is passionate about rap music and continues to contribute to the culture through his writing.

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